Sat. Jan 11th, 2025

If you’re running a WooCommerce store, it’s obvious that you want to provide the best experience for your website users.

The better the experience you provide to users, the more likely they are to buy from your store.

And the ability to view multiple variations of a product is very important when searching for products. Especially when it comes to viewing different color options of a product.

In this article, I will show you the top 10 WooCommerce color swatch plugins.

These plugins will help you add different variations of your products to your WooCommerce store. Let’s dive into the details of these plugins now.

  1. Variation Swatches for WooCommerce
    The first plugin we have on our list is Variation Swatches for WooCommerce by GetWooPlugins. This WooCommerce color swatches plugin allows you to display multiple variations of your products in your store.

You can display the product variations as color, buttons, radio buttons and image swatches. The plugin has an option to remove unnecessary clicks from the user’s side by displaying samples in the form of images.

It also allows you to display variation samples in the product catalog and archive pages of your store.

The plugin has a tooltip feature that allows users to hover over the variation sample and get a quick overview of the product. In addition to an image tooltip, you also have the option to display a text tooltip.

A great feature of this plugin is the two-color variation samples. With this, you can display dual colors in a single variation.

You can also blur or hide a variation if it is not available in your inventory.

Here is a brief overview of the different features available in this plugin:

Display sample in catalog or archive page.
Display a sample on the product page.
Image and text tooltip support.
Two-color variation samples.
Quickview viewer support for variations.
See more links on variation samples.
Generate a variation link.
Product based sample customization.
Image, button, radio button variation shade type.
Blur/hide stock variation.
Fast support.
Compatible with major themes.
In terms of features, Variation Swatches for WooCommerce plugin comes with everything you would need to display variation swatches in your store.

Let’s take a look at the pricing of this plugin:

The plugin offers an annual and lifetime license.

The annual packages are charged as follows:

Starter: $49 / year (Use on 1 site)
Enterprise: $149 / year (Use on 5 sites)
Developer: $299 / year (Use on unlimited sites)
Lifetime plans are charged as follows:

Startup Lifetime: $149 (Use on 1 site)
Commercial Lifetime: $449 (use on 5 sites)
At first glance, the price may seem high, but considering the various features offered by the plugin, it seems that the price of the plugin is right.

You can get the lifetime license of the plugin if you want to use the plugin in the long run.

  1. WooCommerce Attribute Swatches
    WooCommerce Attribute Swatches is a plugin from IconicWP, a very popular site for WooCommerce plugins.

The plugin allows you to choose the style of the swatch. You can choose between color, text, image and a radio button sample for product variations.

The variation samples can be displayed on product catalogs and archive pages.

A unique feature of this plugin is that it allows you to add custom prices or fees for certain attribute variations.

Here are the different features of this plugin:

Categorize and group samples
Assign samples globally
Modern sample designs
Customize swatch shape and size
Tooltip for shades
Large preview of image swatches
View sample availability
Quickview for samples
Let’s take a look at the pricing of the WooCommerce Attribute Swatches plugin:

The plugin comes with an annual license and a lifetime license plan. The annual license costs $79 / year and can be used on a single site. You also get one year of updates and support with the annual license.

The lifetime license costs $239 and can be used at a single site. You get lifetime updates and support with the lifetime plan.

Both plans have a 14-day free trial so you can test the plugin and decide if it’s worth it or not.

  1. WooCommerce Variation Samples
    This plugin from RadiusTheme allows you to display image, color, text and button variation samples for your products.

You can also display variation samples for the product page and archive pages.

Another interesting feature of the plugin is the image tooltip that allows users to see a preview of the product variation from the archive page. Similarly, you can also enable text tooltips for your products.

The plugin also allows you to present unique attributes in cases where a product has multiple sample variations.

Finally, you can also blur or hide specific variations if your product is out of stock.

Let’s take a look at all the different features offered by this plugin:

Fully responsive and mobile-friendly
Sample size control
Image and text tooltip options
Blur out of stock variations
Customize tooltip and samples
Quick view popup windows for variants
There is no doubt that WooCommerce Variation Swatches is packed with features that will help you enhance your WooCommerce store.

Here are the pricing details of the plugin:

The single-site license of the plugin costs $29 and the 5-site license costs $99. You can also get the unlimited site license for $199.

I think the plugin is very affordable as it has a lot of features and the price is not very high.

  1. Variation Swatches For WooCommerce
    Variation Swatches For WooCommerce is a free plugin from RexTheme, which allows you to present your product variants in an attractive way.

With this plugin, you can easily change the basic dropdown selection of variants into button swatches.

This plugin comes with 3 types of product variation samples:

Color swatches
Image swatches
Button or label samples
If a product has color variations, you can use color swatches so that a person can visually see the available colors to choose from.

For products with size variations, you may want to use label swatches such as XL or XXL, etc., so that a person can see the available sizes as soon as they enter the product page.

One of the best features of this plugin is the sample image. You can use small sample images as options to choose product variants. This will make it more appealing and can often entice the buyer to make a choice, i.e. a decision.

The plugin is so easy to use that you can simply set up shades for your product variant attributes in a few minutes, and then activate the shading feature in your WooCommerce store with just one click.

Here is the list of the most interesting features of this plugin:

Control the size of product page samples
Choose the shape of the sample – round or square
Customize the color of the sample and the background color
Customize the size and style of the sample border
Set the tooltip with custom text, size and background color
Show the cross sign for variable out of stock products
Enable the Disable AJAX variant.

  1. WooSwatches – WooCommerce color or image variation swatches
    As the name suggests, you can display color, text or image variation swatches for your WooCommerce products with this plugin.

The plugin has a very user-friendly interface that makes creating and customizing the swatches very simple.

Here are the different features that are available in this WordPress plugin:

Supports color, text and image swatches
Global color or image values for attributes
Built-in color/image product filter
Fully responsive
Support for square and circular swatches
Direct variation links
Show option name below sample
Cursor for magazine samples
Support for short codes
Overall, WooSwatches is a pretty decent plugin in terms of the features and functionality it offers.

Let’s take a look at the price of this plugin:

The plugin costs $19 for a single site license and comes with 6 months of updates and support.

For a plugin with so many features, I think WooSwatches is very affordable and offers great value for money.

  1. WooCommerce Variation Master
    WooCommerce Variation Master is an all-in-one variation customization plugin for WooCommerce.

With this plugin, you can display color, image and text swatches for your variable products.

The plugin also allows you to add a variation gallery that allows you to create a gallery of images for your product variations.

Another great feature of the plugin is that it can allow users to change the product variation on the cart page.

Here are all the features offered by the plugin:

Global attribute swatches
Support for color, image and text shades
Variation gallery with slider
Update variation sample on cart page
Bulk import of global attributes
Fully responsive
The price of the plugin is listed below :

You can get the single site license of the plugin for $35. This comes with 6 months of updates and support.

The plugin is very affordable and has some pretty unique features such as a variant gallery and variant update on cart pages. These features are not available on many other WooCommerce shader plugins.

  1. Variation Swatches and Photos
    Variation Swatches and Photos is the official WooCommerce plugin that allows you to add variation swatches to your WooCommerce products.

With this plugin, you can display image, text and color variation swatches on your products.

Other than that, there is not much that this plugin offers. Here are the features of this plugin:

Supported color, image and text swatch types
Fully responsive
Configure attributes
Let’s take a look at the price of this plugin:

The plugin costs $99 / year for a single site license and comes with 1 year of updates and support.

For a plugin with basic functionality, I don’t think it’s worth paying $99/year. But I mentioned the plugin in this list because many WooCommerce users prefer to use the official plugins created by the WooCommerce team.

And if you are one of them, then this is the plugin you can use.

  1. Variation samples for WooCommerce
    This is another variation shader plugin for WooCommerce by ThemeHigh. It allows you to choose between 3 types of shades, namely color, image and text label.

The plugin also allows you to customize the height, width and shape of the swatch icons, which gives you more control over the appearance of your variation swatches.

You can even display a tooltip on hover for your variation samples.

And finally, the plugin allows you to blur or mark shades for products that are not available or out of stock.

Here’s a brief overview of the plugin’s features:

Color, image and label swatch types
Hover text tooltip
Blur or crosshair shades
Swatches for local and global terms
Customize the appearance of the samples
All these features of the plugin are available for free. They have a premium version of the plugin that adds additional features such as individual attribute settings, additional tooltips, styling for tooltips, etc.

  1. Premmerce Variation Samples for WooCommerce
    The last plugin we have on our list is another free WooCommerce variation samples plugin. This plugin offers different types of samples such as color, image, radio button and a label.

It has a very unique feature that allows you to add a description to the attribute. This feature is missing in many variation shader plugins.

Apart from this, the plugin also offers:

Ability to highlight key attributes.
Add a product variation directly to the cart
The plugin is available for free in the WordPress repository.

  1. Color and image swatches for variable product attributes
    This is another free WordPress plugin to display variable product attributes. You can choose between image and color samples for your product variations.

You also have the option to change the sample shape style between a circle and a square.

Finally, you can create unlimited color and image swatches using this plugin.

Here are the different features of the plugin:

Easy to use
Color and image swatches only
Change swatch style between circle and square
Create unlimited swatches
Compatible with mobiles.
The plugin is available for free but also comes with a pro version that allows you to choose between sample type, display tooltips, customize the style and much more.

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