If you own a website, you know how difficult it is to increase your traffic. Creating content and promoting your website is great for increasing your online presence.

But that’s not it.

Having information about who is visiting your website, where they are coming from, what device they are using to visit your website, etc. can help you better understand your audience.

This really helps in creating a proper strategy to increase your website traffic. Google Analytics is one such analytics solution that tracks your website traffic, visitors, conversions, etc.

With this analytics solution, you can:

Keep track of your website traffic.
Keep track of your conversions.
Find out which pages are the most popular on your website.
What users are doing while on your website.
Find out which sources are sending you traffic.
How long do users spend on your site?
Now, there are countless things Google Analytics can do. But we’re not going to dwell on that because this is not a Google Analytics review.

In this article, I will show you the 9 best Google Analytics plugins for WordPress.

Before we get into the details, let’s answer this question:

Why do you need a Google Analytics plugin?
A Google Analytics plugin helps you:

To install Google Analytics in WordPress and establish a connection between Google Analytics and WordPress.
Following the previous point, this connection helps you to see your website statistics in your WordPress backend.
An analytics plugin for WordPress has a dashboard where you can view the statistics and reports of your website. This helps you track your website statistics without checking Google Analytics every time.

With that said, let’s take a look at the 9 best analytics plugins for WordPress.

Best WordPress plugins for Google Analytics:

1. MonsterInsights
2. Google Analytics Dashboard for WP
3. Analyze
4. GA Google Analytics
5. Hive Pro
6. Google Analytics WordPress plugin
7. Google Analytics WP Events
8. Google Analytics and Google Shopping plugin for WooCommerce
9. Best Google Analytics
   

Now let’s dive into the details of these plugins.

1. MonsterInsights
   This is probably the best Google Analytics plugin for WordPress as it is used by over 3 million WordPress site owners.

Monsterinsights makes installing Google Analytics on your WordPress site very simple. Instead of manually adding Google Analytics code to your site and setting up event tracking, you can install Google Analytics with a single click.

The plugin provides detailed reports and statistics about your website traffic directly in your WordPress dashboard.

In a nutshell, you can view almost all your Google Analytics reports in WordPress. Here is an overview of the features available in this WordPress plugin:

Quick and easy setup
Real-time statistics
Report dashboard
Universal tracking
E-commerce tracking
Ad tracking
File Download Tracking
GoogleAMP
Optimize Google
Let’s talk about the pricing of the MonsterInsights WordPress plugin. The plugin costs $79 per year for use on 1 website. With this plan, you don’t get all the features above.

The following plans offer the above features. Here is an overview of their pricing plans:

MonsterInsights offers a ton of features for an analytics plugin for WordPress but the price of the plugin is a bit high.

2. Google Analytics Dashboard for WP
   This Google Analytics plugin for WordPress is free and allows you to quickly install Google Analytics on your WordPress site.

You can get real-time statistics and analytics reports in your dashboard. The Google Analytics tracking code is fully customizable, allowing you to enable advanced data tracking.

Here are some of the features available in this plugin:

Real-time Google Analytics reports
Tracking code customization
IP address anonymization
Event tracking
Google tag manager tracking
Tracking of custom dimensions
File download tracking
Affiliate link tracking
The plugin doesn’t offer all the features of MonsterInsights, but it’s more than enough to track your website traffic and statistics in your WordPress dashboard.

3. Analyze
   Analytify is another premium Google Analytics plugin for WordPress. It offers reports and statistics in a well-organized way in your WordPress dashboard so that you don’t miss anything.

Many analytics plugins for WordPress fail because they don’t offer page-level analysis. But this is not the case with Analytify.

You can get the statistics of your pages and posts under each post/page. It also tracks stats for custom post types, so you can track all your stats.

The Analytify plugin also offers social network statistics to help you track the traffic your website receives from social networks. Another feature of the plugin is e-commerce tracking.

Here is an overview of the features available in this WordPress plugin:

Clean Analytics Dashboard
Page level analysis
Social media statistics
Real-time reports
Front-end reports
Enhanced e-commerce tracking
Automated Email Reporting
UTM Campaigns
The plugin costs $59 for use on 1 website with 1 year of updates. There are other addons you can purchase to enhance your analytics.

The plugin offers impressive features and the price is somewhat reasonable. But to get additional features such as e-commerce tracking, campaign tracking, email notifications, you will have to purchase different addons.

4. GA Google Analytics
   GA Google Analytics is a simple Google Analytics plugin that you can use for free. Although it doesn’t have much to offer, it still activates Google Analytics for your website.

Here are the features available in this plugin:

Fast performance
Easy to use
Includes tracking code in header or footer
Include tracking code in all pages
Disable tracking for admin level users
Customizable tracking code
IP anonymization
Improved link attribution
As mentioned above, the plugin is free. So you can try it out and decide if it is the right plugin for your WordPress site.

5. Hive Pro
   This is a WordPress plugin from WPMU DEV and allows you to display your Google Analytics statistics directly in your WordPress dashboard.

Beehive Pro is easy to set up and allows you to track an entire site, including admin pages and subdomains.

Graphs and statistics make it easy to track visits, bounce rate, sessions, and referrers to your pages and posts.

Advanced tracking features are also available, such as display advertising.

Here is the list of features available in this plugin:

Simple configuration
Advanced tracking
Multi-site integration
Individual post statistics
Analytics dashboard widget
Tracks mapped domains
Easy to read charts
You can use the plugin for free for only 7 days. After 7 days, the pricing is 5/month for one site.

6. Google Analytics WordPress Plugin
   This plugin from 10Web allows you to install Google Analytics on your WordPress site. You can add your tracking code and configure your tracking settings.

The plugin’s dashboard in your WordPress dashboard displays all the statistics about your website in beautiful charts.

It also creates reports for individual pages and posts. You can also view advanced reports. The plugin also provides custom dimensions and e-commerce tracking.

Here are the features included in this WordPress plugin:

Tracking code configuration
Presentation dashboard
Advanced reports
E-commerce tracking
Page and Publication Reports
Front-end Reports
Goal Management
Adsense and Adwords integration
Custom reports
CSV/PDF export
Alerts and pushover notifications
Custom dimensions
User permissions
Exclusion tracking
Filters
The price of the plugin starts at $85, which allows you to use the plugin on 1 website with 6 months of support and updates.

But, you can also get the free version of the plugin with limited features.

7. Google Analytics WP Events
   This is not your usual Google Analytics WordPress plugin

. The WP Google Analytics Events plugin has been specially designed around events.

The plugin allows you to send events to Google Analytics every time the user performs an activity on your website, like scrolling to a point of interest, clicking buttons, etc.

With this plugin, you can easily track event goals in Google Analytics without writing a line of code.

Here are some of the features of the plugin:

Create event-based goals
Navigate through the track page
Compare performance of incentives to action
Track contact form submissions
Track links
Google Tag Manager Support
The plugin is free and is really useful if you want to track custom metrics using events.

8. Google Analytics and Google Shopping Plugin for WooCommerce
   This free WordPress plugin allows you to track user behavior in your online store. You can track views, impressions and clicks on products.

The plugin supports different types of enhanced ecommerce reports, namely purchase behavior reports, checkout behavior reports, sales performance reports and product performance reports.

Here are the features available in this plugin:

Quick installation and configuration
Supports guest checkout functionality
Support for display advertising features
IP anonymization
Capture product impressions
Captures product click events
Captures Add to cart Click on events
The plugin is pretty straightforward and offers basic ecommerce tracking features in your dashboard for free.

9.Best Google Analytics
The best Google Analytics WordPress plugin adds Google Analytics tracking code to your website and allows you to track everything.